Pool Scouts had a great second quarter, staying busy on both the consumer side and the franchise development front. We plan to continue that same momentum through the second half of 2021.
Record-breaking heat waves have been hitting large areas of the country, urging homeowners to up their pool usage. Partially due to the extreme warm weather plus people being stuck at home, the demand for pool care has skyrocketed for the past 18 months, proving it is a recession and pandemic-proof business model. The thousands of pools installed during the pandemic for family entertainment are now in need of professional and reliable pool care, and here at Pool Scouts we have capitalized on the opportunity.
One of our newest franchise owners is seeing a surge in demand in his hometown of Nashville, Tennessee. “With so many people moving to Nashville and building pools, right now there is an 18-24 month waiting list to have a pool installed,” said Brian Seeliger, owner of Pool Scouts of Nashville. “I truly felt the service was needed here. Plus, Pool Scouts as a brand just does it right, from how they treat their customers, scaling the business and making sure the job is done with a smile.”
We are seeing similar results on the franchise development front. In the second quarter alone, Pool Scouts welcomed six new franchisees to our system matching the six new signings during the prior quarter. We also expanded our footprint into two brand new states — Arizona and Idaho — and two new markets —Nashville and Tampa — all areas with growing populations and a growing need for pool care. Q2 also brought Pool Scouts our largest development deal to date with a six-unit agreement in Phoenix, Arizona.
After a year of triple digit growth in pool sales, Pool Scouts’ high quality and professional maintenance services are in high demand. Our brand is already seeing this momentum continue into Q3 as it seeks to expand in markets like Houston, Dallas, San Antonio, Las Vegas, New Orleans and Atlanta.
“We blew our goals out of the water in the first half of 2021,” said our Pool Scouts President Michael Wagner. “The growth in pool owners in 2020 really amplified our target market, and our growing brand awareness put us in a great position to take advantage of that. Our team is ready to keep expanding and bring the Pool Scouts name to communities across the country.”
Read the full 1851 Franchise article here.